Privacy
Policy.

Smartouch Information Technology (“Smartouch”) is a Libyan technology company headquartered in Tripoli, Libya. We are the data controller for the personal information we collect through this website and our services.

We are committed to protecting your privacy and handling your personal data in an open and transparent manner. This policy applies to all visitors to our website (www.smartouch.ly), clients, partners, and any individuals whose personal data we process in connection with our services.

We collect personal data in the following ways:

Information you provide directly:

• Name, email address, phone number, and company name submitted through our contact form
• Information provided in emails, calls, or meetings with our team
• Business contact information shared during client onboarding
• Information provided when requesting a demo or product enquiry

Information collected automatically:

• IP address and approximate geographic location
• Browser type, operating system, and device information
• Pages visited, time on site, and referring URLs
• Cookies and similar tracking technologies (see Section 5)

We use your personal data for the following purposes:

• To respond to enquiries, quotes, and messages submitted through our contact form
• To communicate with you about our products, services, and proposals
• To deliver contracted services and manage client relationships
• To improve our website and understand how visitors use it
• To send relevant updates, newsletters, or product news (only with your consent)
• To comply with applicable legal obligations

We only process your personal data where we have a lawful basis to do so — such as your consent, a contractual necessity, or our legitimate business interests.

We do not sell, rent, or trade your personal data with third parties for their own marketing purposes.

We may share your data with:

• Service providers who assist us in operating our website and delivering services (e.g. hosting, email, analytics) — these providers are bound by data processing agreements
• Professional advisors such as lawyers or accountants where necessary
• Authorities where required by applicable law or a valid legal process
• Business successors in the event of a merger, acquisition, or sale of assets

Our website uses cookies — small text files stored on your device — to improve your browsing experience and understand how you interact with our site.

We use the following types of cookies:

• Essential cookies: necessary for the website to function correctly
• Analytics cookies: help us understand how visitors use our site (e.g. Google Analytics)
• Preference cookies: remember your settings and preferences

You can control or disable cookies through your browser settings. However, disabling certain cookies may affect the functionality of the website. By continuing to use our site, you consent to our use of cookies as described.

We take the security of your personal data seriously and implement appropriate technical and organisational measures to protect it against unauthorised access, loss, disclosure, or alteration.

• All data transmitted to and from our website is encrypted using TLS/HTTPS
• Access to personal data is restricted to authorised personnel only
• We conduct regular security reviews and maintain up-to-date security practices
• Passwords and credentials are never stored in plain text

While we take every reasonable precaution, no method of transmission over the internet is 100% secure. If you believe your data has been compromised, please contact us immediately at info@smartouch.ly.

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by applicable law.

• Contact form submissions are retained for up to 3 years unless an ongoing business relationship develops
• Client data is retained for the duration of the contract plus a further 7 years for legal and accounting purposes
• Website analytics data is typically retained for 26 months
• Marketing communications: until you unsubscribe or request deletion

When data is no longer required, we delete or anonymise it securely.

You have the following rights in relation to your personal data:

• Right of access: request a copy of the personal data we hold about you
• Right to rectification: request correction of inaccurate or incomplete data
• Right to erasure: request deletion of your personal data in certain circumstances
• Right to restriction: request that we limit how we process your data
• Right to portability: receive your data in a structured, machine-readable format
• Right to object: object to processing based on legitimate interests or for direct marketing
• Right to withdraw consent: where processing is based on consent, you may withdraw it at any time

To exercise any of these rights, please contact us at info@smartouch.ly. We will respond within 30 days.

Our website may contain links to third-party websites, including our technology partners (Cisco, Microsoft, Fortinet, etc.). These websites have their own privacy policies, which we encourage you to review.

We are not responsible for the privacy practices or content of third-party websites. Clicking on external links is at your own discretion.

If you have any questions, requests, or concerns about this Privacy Policy or how Smartouch handles your personal data, please contact us using the details below: